Search Marketing Director
Over Twelve Years Of Internet Marketing Experience.
1828 East 8th Street
Traverse City, MI 49686
Marketing Capabilities
Search engine optimization (SEO)
- Onsite SEO
- Page speed
- Web caching
- URL structure
- Keyword optimization
- Meta data
- Image optimization
- Off Site SEO
- Link acquisition
- Link acquisition software
- Buzz Stream
- Ahrefs
- Majestic
- Moz Tools
- SEM Rush
- Hunter
- Pay per click advertising
- Google Adwords
- Search network
- Content network
- Youtube
- Keyword research
- Negative keyword optimization
- Ad copy
- Ad quality score optimization
- Bid management
- Click through rate optimization
- Google Adwords
- Social media advertising
- Youtube
- Web design and development
- WordPress
- Theme development
- Divi plugin
- Advanced custom fields
- SEO plugins
- Woo Commerce
- Cart66
- Jquery
- JavaScript
- HTML
- Bootstrap CSS
- WordPress
- Content Marketing
- Keyword research
- Call to action writing
- Strategy
- Web Analytics
- Google analytics
- Conversion tracking
- Custom reports
- Campaign tracking
- Google webmaster tools
- Web spam removal
- Disavow links
- Reconsideration requests
- XML sitemaps
- Google analytics
- Reputation management
- Local business listings
- Bing
- Local business listings
- Email marketing
- Email template design and development
- Email Marketing Software
- MailChimp
- Sendgrid
- Graphic design
- Software
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe After Effects
- Logo design
- Web design layouts
- Print design
- Infographic design
- Poster design
- Business card design
- Banner design
- Sign design
- Trade show graphics
- Content internal graphics
- Team management
- Team building
- Team management
- Team training
- Other software
- Microsoft
- Excel
- Power Point
- Word
- Google Spreadsheets and Docs
- CRM Software
- Call Tracking Metrics
- CallRail
- Tracking phone call conversions
- Print design and production
- Signs
- Sign design
- Vinyl signs
- Print signs
- Trade show signs
- Production
- Sign installation
- Laying vinyl – signs / vehicles
- Signs
Marketing Experience
Addiction Campuses
3622 Veterans Drive
Suite 1
Traverse City, MI, 49684
Position:
- Search marketing director
Duties:
- Search marketing direction
- Team building
- Graphic design
- Web development
- Web design
- Search engine optimization
- Pay per click advertising
- Employee management and training
- Accounting
- Social media marketing
Duration:
June 2016 – March 2018
Maneuver Up Marketing
ManeuverUp.com
Traverse City, MI 49686
Position:
Owner / Operator
Duration:
January 2014 – September – 2016
Duties:
- Search marketing direction
- Graphic design
- Web development
- Search engine optimization
- Pay per click advertising
- Employee management and training
- Accounting
- Social media marketing
Duration:
January 2014 – September 2016
Note: Maneuver Up Marketing was acquired by Addiction Campuses
Pro Web Marketing
Traverse City, MI 49686
Position:
Search Engine Optimization / Web Developer
Duties:
- Graphic design
- Web development
- Search engine optimization
- Pay per click advertising
February 2012 – January 2014
Active Internet Marketing
Traverse City, MI, 49686
Position:
Search Marketing Director
Duties:
- Employee management and training
- Search engine optimization
- Pay per click advertising
- Web design and development
- Marketing research
Duration:
September 2008 – February 2012
Fastsigns
Traverse City, MI, 49686
Position:
Graphic designer / sign production and installation
Duties:
- Graphic design
- Sign production
- Car wrap installation
- Sign installation
Duration:
December 2003 – November 2005
Education
Central Michigan University
Mt. Pleasant, MI
Degrees:
- BAA graphic design, 2008
- BAA drawing, 2008
- Minor advertising, 2008
Northwestern Michigan College
Traverse City, MI
Degrees:
Graphic design -Associate’s in applied science, 2002
Full-time Dean’s list
Career Technical Center
Traverse City, MI
Certificates:
- Graphic design – Job title certificate For apprentice designer, 1999
Traverse City Central High School
Traverse City, MI
- Required courses – Diploma, 1999
Internet Marketing Projects
- RehabCenter.net
- DrugRehab.org
- AlcoholTreatment.net
- TreeHouseRehab.org
- AddictionCampuses.com
- BluffsRehab.com
- TurningPointTreatment.org
- SwiftRiver.com
- Reclectia.com
- HofbrauSteakhouse.com
- TheFlatScreenGuy.com
- BillsFarmMarket.com
- LicenseToBuild.com
- Jlspc.com
- tcBrakeAndAlignment.net
- PorterBuildersinc.com
- DeweyDentistry.com
- StarFellSavannahs.com
- ExtremeExterminating.com
- PopSHirts2Go.com
- GopherTheKill.com